TransatlanticIR developped a new investor relations approach by putting the relevant capital market segment in the center of our clients focus. Our new investor relations system goes beyond traditional shareholder orientation, academically ranked target lists and coincidence roadshow planning. The system observes the entire capital market segment that is relevant for our clients.

Get to know your relevant shareholders based on a market weighted perspective. A large shareholder might be a small investor within your capital market segment and therefore maybe unimportant to give special attention. Some shareholders appear small and unimportant in ranked lists but are heavily invested within your sector just underweighing your stock. A shareholder might be invested broadly within your segment or has just a single investment in your company.

Our investor relations system provides information on the investments and desinvestment of all relevant institutional investors. Analyse the relevant capital market segment and observe movements and unregularities. Based on market based facts a worldwide roadshow plan can be derived backed with quantitative data. The system shows the amount of capital invested in each single market and how it moves between countries and subsectors. The fact-based deducted investor relations plan can be directly used to execute your investor relations efforts such as coordinating roadshows with your equity brokers or controlling a meeting plan of an investement conference. And afterwards we control the success of your meetings with an effective feedback on each single investor.

This market based investor relations approach also prepares you with relevant information for your one-on-one meetings. You might meet with an investor that is heavily invested in your competitors or in a subsector of yours. This investor might have sold its shares in your market entirely or is the largest buyer of stocks in your sector. Approach your target audience prepared and informed to better understand your shareholders and target investors needs.